I am the marketing director for Badger.Org.
Before my position here, I established and owned a successful marketing consulting
firm in Connecticut from 1977 until relocating to Florida in 1998. In that position I
acted as an outside Marketing Director and prepared and implemented strategic marketing
programs, media selection, database construction, Internet web site sales, web site
marketing, direct marketing, established budgets, space and broadcast media, video
productions, wrote and produced printing and promotional materials, public relations,
newsletters, sales lead management, corporate communications and more.
Assignments include work for Union Carbide, General Foods, Pilot
Pen, First Brands, American Skandia, CBS Television, Diocese of Bridgeport, Fairfield
County Catholic, The Harty Press, The General Theological Seminary Of The Episcopal
Church, The Inner City Foundation, Kaiser-Battistone and many others.
Prior to that I was the Marketing Manager for the Edwards Company,
Inc. (A Unit of General Signal Corp.) where I managed two divisions totaling $32 million
dollars in sales.
I believe that the Internet is the fastest growing marketing tool
available today. It has and will continue to change the world, and Badger.Org is leading
the way.